Digital transformation is a term that CIOs, as well as pertinent business leaders, have been employing quite a bit over the last few years. Often, it’s a buzzword that is spoken casually to refer to leveraging technology to amplify business value.
But what does digital transformation mean? And how does a data integration platform can help organizations embark on a digital transformation journey faster?
Essentially, digital transformation is a key strategic initiative that involves the aggregation of next-gen tools and processes employed to satiate more business customers. By adopting a transformative approach, businesses can adopt, maintain, and manage in order to secure the value of the Fourth Industrial Revolution (4IR), which is a fusion of transformative technologies such as artificial intelligence (AI), the Internet of Things (IoT), and other technologies.
It involves the integration of technology into all areas of business with an aim to change the way organizations do business with their partners and deliver value to customers. By incorporating all the transformative technologies, companies can embrace the cultural change required to transform and evolve for delivering maximum value to customers and in turn facilitate higher returns. Apart from reducing friction and increasing productivity, it enables business users become absolute best to do business with, employing digital technologies that were unavailable years ago.
Discover how adopting digital transformative approach can allow enterprises adapt quickly to supply chain disruptions, time-to-market changes, and deliver value.
As an approach, digital transformation is an overhaul, a re-engineering, of various kinds of business processes along with strategies that can be used to deliver faster value to customers. It enables business users to remain competitive and meet customer expectations. With services improving, customers are demanding more. Consider the example of onboarding. Customers earlier used to wait for months to get their data onboarded on to the organizations’ existing systems. Now, when these many days get exhausted, customer engagement takes a hit, and so enterprise’s success. What companies need is a technology that enables them accelerate the onboarding process from months to minutes. Businesses that meet those amplified expectations will be successful.
Building on the third Industrial Revolution’s inception of computers and the internet, the fourth Industrial Revolution helps companies establish connectivity and interoperability across business ecosystems. For ensuring this level of connectivity, companies need to adopt disparate integration systems to accomplish new breakthroughs.
Digital transformation and data integration go hand in hand. In other words, companies attempting to digitally transform must rely on modern data integration platforms to drive their data transformation initiatives. By leveraging these technological solutions, companies can empower their business users harness the value of data and speed up processes to transform the way they do business with their partners or customers.
Many of these integration solutions are self-service based. Self-service integration platforms enable all business users (non-technical ones) to create connections rapidly, which, in turn, helps them deliver delightful experiences to customers and ultimately returns. And all this can be done without end-to-end IT intervention. This puts every business user in charge and speeds up data integration while also freeing up highly skilled IT integration developers to focus on other strategic projects.