Ensuring reliable communications with customers and trading partners is important for any business relationship. But the myriad data needs of a vast digital ecosystem can leave many organizations powerless.
It often starts when a new customer needs to be onboarded in the existing system, which usually takes a lot of time, sometimes even months. Regardless of whether the requirements or a subpar integration solution are to blame, the result can negatively impact the relationship and ultimately the bottom line.
The organizations that do manage to efficiently onboard every component of their digital ecosystem and continue to interact and transact are the ones that:
- Create data connections and integrate siloed applications at the speed of business.
- Enable every business user to integrate new customers through self-service.
- Use data comprehension visibility to ensure healthy data flows.
Here’s how a self-service integration solution can help business users deliver outstanding customer experiences and ultimately value.
Related White Paper: Reimagine Customer Data Integration
Keys to Accelerating Data Flows
In order to facilitate better customer interactions and response times, however, organizations must take steps to manage data between themselves and across multiple ecosystems.
Many businesses still rely on legacy systems to build and manage integrations. However, it isn’t efficient and cost-effective. The role of self-service integration solution comes into play here.
Self-service integration enables every business user in a company to consolidate data and use insightful information to make successful business decisions. With functionalities such as pre-built application connectors, shared templates, and dashboards, users can easily monitor, onboard, and integrate data without IT intervention. While business users can carry on with these tasks, IT teams become free to focus on innovation.
Smart Application Connectors
With pre-built application connectors such as Salesforce, MS Dynamics CRM, NetSuite, HubSpot, Shopify, Magento, and more, business users can easily create data connections and directly exchange information with these applications. A modern self-service integration provides other connectors to enable business users to crucial partners via AS2, AS3, FTP, HTTP, and AS3 in a matter of few minutes.
Reusable Integration Templates
Business users can leverage pre-defined transaction templates to receive and send, including invoices, orders, inventory information, shipping information, leads, contacts, contracts, etc. For example, a large retailer may publish a shared template on a self-service integration platform to receive invoices from its suppliers.
With these templates, organizations can spin up new connections and respond immediately to corresponding trading partner changes. These templates have allowed users to re-use it to automatically set up other trading partner connections at the speed of business. While building a connection automatically, manual intervention is minimized, which means accelerated data flow for you and your new trading partner.
Use Data Integration to Better Serve Your Customers
Accommodating changing dynamics enables business users to grow and become more agile. By ensuring that you can reliably exchange data and quickly respond to issues or changes, you will improve the way you do business.
Self-service integration solutions enable all of this and simplify the onboarding routine (and make it faster by up to 80%) with the aid of multiple secure protocols, pre-built application and B2B connectors, as well as the ability to reuse integration templates and increase operational efficiency.