Whether you belong to the manufacturing, wholesale, or logistics industry, your ultimate goal is to attract new business, deliver the value promised to customers, and remain ahead of the competition.
But the question is, how?
You must capitalize on your differentiators and employ data-driven tools to comprehend your customers’ needs and requirements and ultimately deliver value at the speed of business.
A company’s ability to differentiate and serve its customers faster in today’s accelerated digital business environment depends entirely on whether it can say ‘Yes’ to any integration need. Complex business requirements, such as enabling faster trading partner onboarding, improved mapping and integration productivity, business/IT user empowerment and more call for a reimagined approach to customer data integration.
Related White Paper: Reimagine Customer Data Integration
Indicators of a Broken Integration System
If you haven’t revamped your data integration approach, chances are your current strategy is probably broken. And you aren’t alone. Statistics say that only less than 50% of organizations can bridge the supply chain information gap which, in turn, can meddle with their efforts to make faster, better decisions.
Though there can be multiple reasons why your business is falling short, we have made a list of some of the most common ones:
- 1.If you take a lot of time and effort to gather data and insights, then your integration is probably broken.
- 2.If you are not able to proactively share B2B transaction statuses, then your integration is probably broken.
- 3.If your current approach generates delays in relaying critical information upstream, then your integration is probably broken.
- 4.If you’re plagued by poor business (or revenue forecasting), then your integration is probably broken.
Fortunately, there are ways to connect to the myriad integration points across your multi-enterprise ecosystem and enhance your ability to keep internal and external stakeholders up to speed.
Take a Modern Approach to Get Past the Hurdles
Modern self-service-powered customer data integration solutions enable businesses to overcome the aforementioned challenges and harness the true potential of customer data with ease and speed. These tools encompass user-friendly, intuitive screens and dashboards that allow business users to monitor and use customer data feed and garner useful insights. Even non-technical users can utilize them to leverage the power of customer data. Further, pre-built application connectors and shared templates help users build data connections and streamline transactions.
Tools with self-service integration capabilities empower all business users onboard and integrate customer data in minutes – securely and easily. By reimaging the existing customer data integration strategy, companies can savor the benefits of improved supply chain performance and therefore generate value faster. This way, organizations can reduce the burden laid on IT. Meaning that IT teams no longer have to struggle to carry out integration tasks; they can, in turn, focus on more high-value tasks.
As you change the way customer integration is done and eliminate the work handoffs between business and scarce IT resources, you’ll transform to a more efficient operation and more compelling customer experience journeys, all while accelerating revenue.