With business disruption increasing each day, it has become extremely essential for organizations to respond to the needs of their customers faster than ever before. As a result, digital-first is increasingly becoming the standard.
However, there are still many who find it difficult to fully embrace the digital approach. Research says that only a little more than one-third of organizations have the skills and technology they require to streamline digital projects. The biggest challenge that companies will face in 2021 is to deliver digital projects with efficiency and speed, while still meeting customers’ growing expectations for delightful experiences.
The biggest problem that companies face is in regards to disconnected data. Because users cannot connect data across various systems and applications, their ability to offer value to customers gets negatively impacted. Not only that, even the integration challenges slow down IT’s ability to deliver on the needs of customers, providing connected customer experiences. It’s observed that a multitude of LoB employees remain frustrated by the speed at which their IT team can deliver projects.
In order to meet this growing demand for digital initiatives, organizations need to democratize access to their data. They need to give power to their users and employees to integrate data, helping them harness the true potential of data and ensuring maximum returns.
Unlocking the Power of Data Integration
For any organization to prosper, the partnership between LoB users and IT plays a fundamental role. It enables enterprises drive innovation and create delightful customer experiences. With the aid of a self-service model, organizations can empower everyone to leverage data and drive innovation everywhere in a way that’s secured as well as governed but not gated by IT.
As a result, IT teams can become free from the burden of investing hours in handling and managing tactical integrations and maintenance, enabling them to focus on streamlining high-value tasks and high-impact projects. Due to all these advantages, a lot of companies are involved in creating new ways to enhance digital service delivery that may involve deploying self-service portals.
When companies have the right tools and approach that’s focused on collaboration, communication, reuse, they can maximize returns by becoming easier to do business with.
Providing Connected Experiences
Organizations must integrate their data faster, with less effort, to provide connected experiences to their customers. Self-service integration platforms can empower everyone in organizations – from non-technical users to technical teams – to integrate large volumes of data and go digital. With features such as pre-built applications connectors, shared templates, user-friendly dashboards, and more, users can unlock the true potential of data and create connected experiences faster -without excessively relying on IT. Since anyone in organizations can access data, comprehending customers’ needs become easier. Hence, organizations can deliver value faster.
Adeptia’s self-service integration platform enables all business users harness data without needing IT teams to interfere. It can help them unlock innovation by offering connected customer experiences.